Nature-based stays are accommodations immersed in the natural world. This sector encompasses eco-lodges, wilderness cabins, glamping domes, and rural farm retreats designed to reconnect guests with the environment while minimizing ecological impact. According to Future Market Report, the global market for nature-based tourism is projected to grow from about $15.5 billion in 2025 to nearly $28.9 billion by 2032.
Key features travelers love:
- Immersive outdoor experiences (hiking, wildlife, stargazing)
- Farm-to-table & local food sourcing
- Eco-certified design & sustainable operations
- Wellness, mindfulness, and digital detox options
Recent trends & news highlights:
- Regenerative Luxury: Envi Lodges is debuting new nature-focused properties with over 60 villas across Saudi Arabia and Africa in 2026, blending regeneration with contemporary comfort.
- Landscape-Integrated Branding: New nature retreats such as Outbound Sedona, offering guests immersive access to red rock landscapes.
- Nature-Centric Wellness: Current data suggests that wellness retreats are pivoting away from clinical settings toward nature-integrated programs that emphasize "outdoor connection" as a therapeutic tool.
- Agritourism & Rural Engagement: Travelers increasingly crave farm and rural experiences, with global trend reports citing that many now seek stays on or near farms with hiking, animal interaction, and harvest activities.
Nature-based stays are reshaping how people travel, blending adventure, sustainability and wellbeing into unforgettable experiences. Is your portfolio positioned for the transition toward nature-centric hospitality?
